Serving over 500 financial institutions nationwide, Baker Hill is a leading provider of commercial lending services. Their loan origination, risk management, and analytics solutions empower progressive financial institutions to generate growth, increase profitability, mitigate risk, and strengthen customer relationships. As an industry leader, conveying the financial benefit their platform offers to banks and credit unions is critical to their commercial success. Recently, they began using LeveragePoint to assist their sales teams engaging in value-based conversations with customers and prospects.
In this case study, learn how Baker Hill improved their win rates and profitability through value selling with LeveragePoint, and how a teamwide focus on customer value helped them win large, complex deals and boost sales team confidence.