In last week’s webinar “Incorporating Value in Your Stage Gate Process”, Dr. John Hogan of Value Management Advisors discussed his value-based framework for improving product development ...
Follow Up From February 2013 Webinar with Dr. John Hogan
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Q: Why are folks now more interested in thinking about ...
Guest Post by Stephan Liozu
Nothing in business is static. Things change quickly, suddenly, and frequently. The same goes for value models. A value model will quickly be outdated, irrelevant, ...
How much ROI do you capture from your product innovations? Turns out that most companies have a poor track record of capturing their fair share of the differential economic value they provide to ...
Follow Up From January 2013 Webinar with Dr. Stephan Liozu
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In Part 2 of a two-part post, we address more ...
Follow Up From January 2013 Webinar with Dr. Stephan Liozu
To view our webinars and other resources please visit our Resource Center.
Q: What is the key stumbling block to maximizing ROI ...
Assessing customer value is not an easy proposition. Difficulties in assessing customer value remain the number one barrier to successful value modeling and is often cited as the most difficult ...
Ask the Expert: Follow Up From December 2012 Webinar
To view our webinars and other resources please visit our Resource Center.
Q: Other than Quality and Expertise, what are other typical ...
Ask the Expert: Follow Up From December 2012 Webinar
To view our webinars and other resources please visit our Resource Center.
Q: How do you get valid information that enables one to ...
Guest Post by Stephan Liozu and Katie Richardson
Willingness-to-pay is a critical element of value management and value-based pricing. Whether you are conducting pricing research or trying to ...