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The Multiple Uses of Value Models for Pricing, Product Development, Marketing, and Sales

If your objective is to determine a value price for a new product, then using a value model can be very helpful. That seems obvious, but did you realize that value models are used for other ...

On-demand Webinar: How to Implement Value-based Pricing in B2B Enterprises

Did you miss this month's webinar, "How to Implement Value-based Pricing in B2B Enterprises"? You can watch the on-demand version, and listen as Joanne Smith, former Corporate Director of ...

Partner Blog: How Big is Your Moat in Pricing?

By Chris Provines Editor's Note: This post originally appeared on Chris Provines' blog. For more information on Chris, please visit his website. Warren Buffet introduced this ...

Surviving the Winter: My Experience with Value-based Pricing

Editor’s note: At LeveragePoint, the concept of value-based pricing is important to every member of the company. In this blog post, one of LeveragePoint’s software developers, Aaron Williams, ...

5 Points How Sales Can Engage Executives in Business Conversations

In a recent Forrester Research study of more than 400 U.S. executive buyers, only 19% of those surveyed felt their meetings with salespeople were valuable and lived up to expectations.  As sales ...

Quantifying the “Value” of Healthcare Products: 6 Clear Signals that Even Washington Can’t Derail This Train

A wait-and-see approach in healthcare can be habit-forming. Especially in the face of political gridlock. “Maybe I can keep my current healthplan.” “ Maybe the medical devices tax will be ...

Data Security and SOC 2 Considerations When Making a Software Purchase

Editor’s note: Security is a major consideration during the software evaluation and purchasing process, especially for SaaS/cloud-based solutions. In this post, Neil Davies, LeveragePoint’s Vice ...

What’s In a Value-data Library

Recently, my colleague Ed Arnold dispelled the myth that implementing a value-based strategy is a costly, multi-year change management process with his blog post, How to Quickly Capture the ...

Connecting Strategy with Behaviors and Results Using the Cloud

There is a new way of activating business methods using cloud-based platforms that combine online tools, collaboration, and data with coaching and e-learning in fully integrated interfaces. ...

5 Questions a B2B CEO Will Ask a Development Team

  It’s not hard to blind a CEO with science. That’s easy for me to say, because I am one. At least until my next Board meeting. Being blinded by science is what I expect in a product ...

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